In The Face of Adversity

About This Project

Prior to joining the COC, Derek served as the US Media Relations Director at Nike Inc. in New York City, was a Vice President at Veritas Communications and served as a Press Secretary for the Government of Canada. It’s never the change we want that changes everything; sharing stories about his personal and professional life, Derek’s talk is about embracing vulnerability with resiliency to overcome adversity.

Derek Kent is Chief Marketing Officer for the Canadian Olympic Committee, and the architect of the newly re-imagined Canadian Olympic Team brand. Derek is a veteran marketing and communications executive with more than two decades of international experience working for some of the world’s most recognizable brands. As the CMO of the COC, Derek leads an outstanding team that are the creative forces spearheading Team Canada’s brand building initiatives.